|
The Ten Commandments of an Internet site
Some always ask you if a website would really be beneficial for you?
For 25 € a month, the investment is not a problem but the question remains: what to do?
Here are 10 reasons why it would be interesting for your business to have its own Internet site
1-To increase your sales, you will always be available ! !
Your site will be a window on the world, available 24H / 24, 7 days / 7 and 365 days per year!
Thus, you will be able to present your business, your products and your services without interruption. Since the Internet is never closed, it is the same for your website.
The visitors have the possibility to consult you at any moment, no importance the hour and the place.
Furthermore, the visitors do not need to speak with one of your employees, they have more time to accomplish what they want to do. And if the visitor has questions, they will have the possibility to contact you by e-mail and you will be able to reply at your convenience.
2-Your services, products and promotions that will make you known!!
Thus your customers or prospects will have the possibility to obtain all the necessary information on your products and services. All of which can be updated very easily.
In certain sectors of activity, it is even possible to order and to pay online.
It is not necessary to print your marketing documents to take account of new products or services offered by your business. You can update yourself one or several pages through a program that we furnish you.
3-Advertising you will do!
In contrast to advertising in the written or oral press (that is visible during a day? a week? a month?), your site will remain on the web as long as you desire (a minimum of 1 year and as long as your Internet hosting is paid).
It is evident that Internet allows you to increase your visibility in order to present all your information and thus to convince your customers and prospects to call on your services.
You will have an advertising tool that allows you to make your business known to a new clientele, as well as to your existing clientele. You will have been classified in several search engines, which will render you visible to the eyes of all and will increase the number of visitors on your site. These people will have the possibility to find your business beyond your neighborhood, your city, indeed your country.
A site is an open window to the world. Whatever your activity, which may be regional or national, you will have the occasion to make yourself known to a lot more of the world and at the least cost! Imagine that your company is in a world-wide telephone directory where it is not necessary to turn the pages to find you, but simply to type your name.
4-You will protect your customers!
If you ask yourself again the question 'is there an interest to have an online site?', the big majority of your competitors as well as the principal leaders of your sector are there already! You don't believe us? Type their names on the Internet and verify it yourself.
This is the reason it is important for your business to be there in order to avoid that your prospects and current customers look elsewhere. These days, more and more consumers surf and buy on the Internet instead of going on the spot. Do not take the risk of losing customers to your competitors. Act starting now, the expense of realization is currently very low.
5-Your credibility will increase!
Not having a fax today is unthinkable for a business. The same for a visit card. As well today, not to have access to an Internet site, whatever the magnitude of your business, is no longer imaginable. To be on the Internet will increase without any doubts the credibility of your business. Your customers will have the impression that you do not hesitate to invest to better serve them.
6-Don't throw money out the window!
In fact, Internet allows you to reduce your costs. You will have the possibility to communicate with your customers, partners and suppliers by email. Thus, you will save postal expenses. A stamp costs currently close to a half Euro and a letter takes a minimum of 2 working days to arrive at a destination. While the sending of an email is completely free and direct. Using this method, it is possible for you to keep in touch with your customers during the course of the new ideas and proposed promotions! We can also furnish you with a program allowing you to send an email to all your customers in a single click!
7-You can profit by that which is free!
The Internet opens the doors to a potential vast clientele . The Internet has millions of users. They just wait to become active customers of you. And while respecting the legislation, you are allowed to send e-mails to make yourself known while introducing a link (an address) to your site.
8-You will always increase the quality of the your service!
Improve your service to the clientele with your site. Thanks to this, you have the possibility to offer a complement to your service to the clientele. In fact, whatever your activity sector, you can create a page on your site "questions and responses". Replies to every question through your website represents one telephone call less. Even if you are closed or occupied otherwise, your clientele will be able to have a response to its questions. And this at a moment, without taking your time or the time of one of your personnel.
9-It is to your advantage to know your customers!
Be imaginative, send questionnaires, have games and competitions, raffles, offer products or services… This in order to collect information on consumer habits, the tastes, etc. of your customers and other visitors. This allows you to know better the desires of your customers and to adapt your products and your offers.
Create a "suggestions" Web page which will allow you to collect commentaries (anonymous or not) from your customers and visitors. The latter will suggest to you certain improvements to realize, services and products to sell, ones which maybe you would not have thought of.
And also, you will have the occasion to have polls of opinion before launching a new one product or service.
10-Quickly advise of any changes in your business!
Keep your customers and prospects during the course of the changes in your business.
Your Internet site allows you to present all modifications directly.
You moved, you have closed, you open a new point of sale… Brief items to advise the latest news about your business.
Use your site to inform your customers and prospects and generate a growth of your sales!
Do not hesitate to contact IS to obtain more information on all the advantages that an Internet site will give to your business. This advice is totally free and without obligation on your part!!
|
