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One usually defines the term Search Engine Optimization (SEO) as the technique of improving the location of an internet site when using a search engine:
Search Engine Optimization : its usefulness
Currently there are several billion pages on the Internet and it continually increases.
It is impossible to promote a web site without professional Search engine optimization.
Can you allow your site to not be seen?
A website only exists if it is visible.
Is your search engine positioning good?
Intelligent Solutions helps you to position your site. With us, your website will be classified to its best advantage.
Thanks to our methods of professional Search Engine Optimization, you will be well positioned.
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A guaranteed positioning by the search engines.
Having a good positioning done in the search engines (Google, MSN,Yahoo ...) allows you to be seen first by a person that instigates a search. Algorithms used by the search engines are very rigid using many parameters. Google, for example, uses more or less 200 parameters. It is necessary to work with these different parameters in order to arrange the good positioning of your website by the search engines.
But words are not sufficient, so we furnish you with the tools to measure the results of our actions and maximize your return on investment. You will thus be able to note the evolution of your positioning month after month. There is not a miracle solution, you should distrust companies in positioning that promise you the moon and at a ridiculously low price. It is a matter of long and tedious work that Intelligent Solutions does for you.
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The price of a professional positioning!
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This depends on
- the number of pages on your site
- current state of the site
- on the activity of your domain (number of present competitors on the internet)
- your objective
- country of the search engines (Google, MSN,Yahoo ...) in which of these do you desire to be present
- number of key words keys on which you desire you to be classified
- the investment that you desire to make
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Positioning is not a small matter. Budgets are related to your wishes. It is the same as for other sectors of activities. You have the choice between the basic version and the most sophisticated one. Whatever the size of your business and your budget, the search engine optimization is essential for your Web Site to be seen. The cost is quickly recovered by the increase of prospects who will be transformed into customers!
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Professionnel Search Engine Optimization - Dynamic Web Site
The dynamic site requires the biggest expertise for Search Engine Optimization.
A simple webmaster or graphic designer no matter how talented he might be in IT,
will have a lot of difficulties with this type of site.
Intelligent Solutions are superior to most of the companies site creation or in Search Engine Optimization
due to the fact that their persons in charge of this work are young developers and, above all, are experienced programmers
having created very sophisticated programs such as Easy2bill - CRM Tools.
They equally master the different computer languages and data bases such as:
- MySQL, Ms SQL Serveur, Oracle, Interbase
- ASP, .Net, PHP, Java/JSP/Struts, C#
In the Search Engine Optimization of a dynamic site, if the background in programming was not oriented toward Search Engine Optimization,
the search engines will only be able to index a single page of the dynamic site. Your pages will be as nonexistent for Google.
How to change technical limits to advantages
For a good natural Search Engine Optimization, a dynamic site can have several handicaps, if the webmaster does not have sufficient knowledge to respect the rules,
unique URL, renewal of non-classified content, non-accessible content because of parameters blocking the Search Engine Optimization.
All that can prevent his indexation and his web positioning.
But with the necessary knowledge and the mastery of the databases as well as a strong
expertise in the matter, a dynamic website will be able, with the correct technique and a
technological know-how, to draw from it an advantage for his Search Engine Optimization.
Intelligent Solutions proposes to put their know-how to your service
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Static Site Search Engine
Optimization
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Dynamic Site Search Engine
Optimization
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Definition
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Its content is at the heart of the HTML page. It is a fixed setup. A page having access to flash and of animated photos always is defined as a static site.
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Its content originates from a data source, it one can be a data base or a file. When modifying the data at the source, the page will automatically be modified. At the time of development of a dynamic site, we work on page models that will load the content coming from the source of data.
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Evolution
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A static website is often a site having few pages or a site that principally will be oriented to a presentation text. The adaptations or modifications are simpler to realize, complexity and the environment have few constraints. But the addition of new pages must necessarily be done by the webmaster.
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A dynamic web site is a lot more constraining at the technical level (programming language, environment system Windows Linux). At the time of big modifications, all these constraints must be taken into account and limit the sphere of activity. Nevertheless the evolution of the level of the number of pages is favored for a dynamic site. By the system and the environment set up, it you is possible to create pages without limit.
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Search Engine Optimization
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At the time of the Search Engine Optimization of a static site, the work is carried out on the body of the page while working on all of the elements linked to the Search Engine Optimization page by page. Every page being unique and having access to its own HTML file, every page is an individual file.
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In contrast to the static site, the Search Engine Optimization of a dynamic site works on several levels. The body of the pages of the dynamic site is loaded at the start of the page models. The first optimization works on these pages. If a problem exists it carries through the rest of the pages and if, need be, the suppression or the modification of these methods is required. The Search Engine Optimization usually, and specifically for a dynamic site, includes several obligatory parameters to be respected and techniques to avoid. The Search Engine Optimization of a dynamic site requires a deeper knowledge of the rules of Search Engine Optimization and a greater technique as well as an expertise in the languages of programming and of databases.
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Hosting
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A static site can be accommodated without too much to be concerned with the environment system. The constraints are very weak and the choice of hosting is therefore wider. For a static site little affects the operating system of the server. Hosting will be therefore less costly.
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A dynamic site has access to a more complex environment. It is necessary to take into account the programming language, this often reduces the choice of the operating system to use. The database brings an additional constraint. Housing will have to reply affirmatively to the constraints taxed by the environment of chosen development. It will be therefore be more perfect but more costly.
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Website Search Engine Optimization - Frequently Asked Questions
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Website Search Engine Optimization - Other categories
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